NEW DELHI (Feb 8, 2026) – Sana Zabeen, a key figure in TV9 Network’s communication strategy, has stepped down from her role, marking the end of a successful three-year tenure.
Most recently serving as Lead for PR, Communication, and Media Relations, Zabeen was instrumental in managing the network’s corporate image and strategic outreach from the Managing Director’s office.
Career Highlights at TV9
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Strategic Growth: Joined in January 2023, initially working in the MD’s Office on communication and outreach before being elevated to Lead PR in April 2024.
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Brand Positioning: Played a pivotal role in strengthening institutional messaging and managing media engagement during a period of rapid digital expansion for the network.
Professional Background
Zabeen brings a wealth of experience across journalism and brand marketing:
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Nikology: Previously served as Head of Content & Marketing.
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Times Network: Spent five years in branded content, working on integrated media solutions for top-tier brands.
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Journalism Roots: Began her career as an Associate Producer at CNBC TV18 and a correspondent for Web18, specializing in enterprise technology.
Leadership Shifts at TV9
Her departure follows the recent exit of Prassanna Raghav (SVP, Branded Content) and coincides with the expected arrival of Preeti Sahni (former CEO of Fortune India), who is slated to join the network in a senior leadership capacity this month.

