JioStar Taps Google Veteran Bhaskar Ramesh to Lead Digital Entertainment Sales

NEW DELHI (Feb 11, 2026) – JioStar (the joint venture between Reliance and Disney) has announced the appointment of Bhaskar Ramesh as Head of Entertainment Sales, Digital. Ramesh joins from Google India, where he recently served as Director of Omnichannel Businesses and was a key member of the India leadership team.

Reporting directly to Kevin Vaz, CEO – Entertainment, Ramesh is tasked with building a data-driven, modern advertising ecosystem to drive the streaming giant’s next phase of growth.

A Digital Transformation Specialist

Ramesh brings over two decades of experience in navigating the intersection of technology, media, and consumer brands:

• Google Tenure: During his time at Google, he spearheaded strategic partnerships across sectors like Retail, Finance, and CPG. He was also instrumental in scaling YouTube India into a multi-billion-dollar monetization engine.

• Advisory Role: He has a reputation for advising top-tier CXOs on digital transformation and has represented India at various global strategy forums.

• Foundation: Before his 8-year stint at Google, he held leadership roles at Godrej, Marico, and Reliance Broadcast Network, giving him a deep understanding of both traditional and digital media.

The Vision for JioStar

“I believe the future of streaming will be built as much on smart monetization as on engaging content. Bhaskar understands how data, technology, and creativity come together to deliver outcomes for our partners.” — Kevin Vaz, CEO, Entertainment, JioStar.

Ramesh’s appointment is part of a broader leadership build-out at JioStar/JioHotstar, which recently recruited a “dream team” of tech leaders from companies like Flipkart, Amazon Pay, and CRED to power its AI-driven personalization and advertising capabilities.

Leadership Snapshot: Bhaskar Ramesh