MUMBAI: Boosting its strategic marketing and digital footprint, global beauty major L’Oréal has appointed Priya Rege Jaggi as its new Head of Content and Advocacy. Jaggi transitions to the beauty conglomerate from McDonald’s India, where she managed key brand campaigns as the Marketing Head.
Jaggi brings over 18 years of robust industry experience to her new role at L’Oréal, with a proven track record of driving brand growth across diverse consumer-facing sectors, including FMCG, Consumer Health, Technology, Quick Service Restaurants (QSR), and Beauty.
A Proven Track Record Across Tech & QSR
Priya Rege Jaggi’s career is marked by senior leadership roles at some of the world’s most recognizable consumer brands:
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McDonald’s India: Served as the Marketing Head (Associate Director) for 2 years and 4 months, successfully spearheading localized menu campaigns and digital engagement strategies.
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Meta (Instagram & Facebook): Prior to her QSR stint, she spent over four years as the Consumer Marketing Head for the Instagram and Facebook apps, anchoring high-impact user acquisition and community building strategies in India.
Her appointment comes at a time when top-tier beauty and cosmetics giants are aggressively restructuring their marketing verticals, placing a heavier organizational focus on content creation, influencer advocacy, and digital-first storytelling to capture market share.
