NEW DELHI — Consumer electronics brand Cellecor Gadgets Limited has announced a key addition to its C-suite leadership team, appointing industry veteran Jubin Rawal as its new Chief Marketing Officer (CMO).
The strategic leadership transition comes at a vital time as the National Stock Exchange (NSE) listed electronic firm aggressively expands its product portfolio into smart home appliances and scales its digital footprint across domestic markets.
Driving Brand Innovation and 360-Degree Growth
Rawal steps into the CMO role armed with nearly two decades of intensive industry experience spanning brand management, corporate advertising, 360-degree consumer marketing, and multi-channel digital transformations.
At Cellecor, her primary mandate will center on orchestrating integrated marketing strategies, accelerating the brand’s direct-to-consumer (D2C) identity, and maximizing market penetration for their smart TV, mobile accessories, and newly slated domestic appliance verticals.
Track Record and Professional Journey
Prior to taking the marketing helm at Cellecor, Rawal logged a successful four-year tenure at Ceasefire Industries Private Limited, where she most recently spearheaded growth campaigns as the Assistant General Manager (AGM) – Marketing.
Her extensive career blueprint across India, Europe, the Middle East, and Africa (EMEA) ecosystems includes prominent roles at high-profile advertising and marketing powerhouses, such as:
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BBDO Worldwide
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HS Ad
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EvolutionCo Digital
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Flags Communications
Holding a Master’s in Mass Communication specializing in Advertising alongside an MBA in Marketing, Rawal has previously driven high-impact visibility portfolios for Tier-1 corporate giants including LG Electronics, Havells (Lloyd), and Hindustan Coca-Cola Beverages.
The appointment aligns with Cellecor’s broader corporate strategy to transition from an emerging electronics trader into a mainstream consumer brand, backed by a robust nationwide retail architecture of over one lakh touchpoints and dedicated exclusive stores.
