PHUKET — JW Marriott Phuket Resort & Spa has officially announced the appointment of Shagun Sethi as its new Director of Sales & Marketing. The luxury hospitality property confirmed her onboarding through a formal corporate update.
Extensive Portfolio and Sector Expertise
Sethi joins the Phuket property with over two decades of experience in the international hospitality landscape, specializing in luxury brand positioning, major diplomatic accounts, and institutional market expansion:
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Pan-India Sales Command: Over her distinguished career, Sethi has successfully managed high-tier sales operations and revenue optimization strategies spanning more than 70 hotels across India.
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High-Profile Event Orchestration: Her professional background includes directing the hospitality logistics and operational coordination for major global events, most notably the G20 Summit.
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Segment Diversification: She has a proven track record of securing strategic partnerships with global corporations and driving high-value growth across the premium corporate, diplomatic, and government travel segments.
Strategic Mandate in Mindful Luxury
In her new role at the Phuket resort, Sethi is tasked with redesigning the property’s global sales distribution networks and elevating its regional marketing footprint. Her appointment comes as luxury resorts in Southeast Asia focus heavily on bespoke guest experiences and high-end wellness tourism.
The management expressed confidence that Sethi’s extensive background in client relationship management and luxury storytelling will successfully reinforce the resort’s market presence and advance its signature commitment to mindful luxury.

