CHENNAI — Media conglomerate The New Indian Express Group has elevated Natarajan Viswanathan to the role of Vice President.
The promotion comes after a successful tenure of nearly six years with the publishing group, where he has driven revenue and sales strategy.
Professional Background & Career Trajectory
The leadership elevation brings over two decades of print media and advertising sales experience to the executive team:
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Internal Promotion: Having served The New Indian Express Group for almost six years, Viswanathan’s elevation to Vice President expands his leadership scope across the group’s media properties and sales operations.
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Tenure at The Hindu: Prior to joining Express, he spent over a decade with The Hindu, where he served as Senior Regional Manager until October 2020. During his tenure, he worked as Cluster Head overseeing key high-value categories, including Retail, Clothing, Jewellery, Automobiles, and Industrial.
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Sales Strategy & Leadership: Throughout his media career, Viswanathan has specialized in enterprise sales management, key account growth, and strategic revenue optimization across major consumer and commercial verticals.
