Bengaluru | July 27, 2026
Technology giant HP Inc. has appointed Dirk Lewis to lead market communications for its India business unit, steering the brand’s local narrative and reputation strategy.
Lewis announced his new role via social media, outlining his mandate to drive corporate storytelling, product positioning, media relations, and the localization of HP’s global communications framework for the Indian market.
Executive Leadership Summary
-
Executive: Dirk Lewis
-
New Role: India Communications Lead
-
Company: HP Inc.
-
Previous Stint: Director – Corporate Communications, ORM & Sustainability at Tata Digital
-
Industry Experience: 20+ years across corporate communications, public relations, reputation management, and brand storytelling.
Key Responsibilities & Core Focus
-
Strategic Communication: Overseeing communications strategy, thought leadership initiatives, content operations, and agency partners across India.
-
Global Alignment: Tailoring HP’s global narratives and product storytelling to resonate with local consumers and enterprise segments.
-
Proven Track Record: Brings extensive leadership background across tech, consumer, and consulting sectors, having held senior roles at Tata Digital, MSLGROUP India, Text100, Wipro, Fleishman-Hillard, and Gartner.

