MUMBAI — Telecom operator Vodafone Idea Limited (Vi) has elevated Raj Heda to General Manager – Brand & Communications within its marketing division.
Heda previously served as Assistant General Manager – Brand & Communications for the telecom major out of Pune. With his promotion, he will relocate to the company’s corporate headquarters in Mumbai to steer brand strategy, integrated communications, and marketing campaigns. Before joining Vi, Heda spent nearly four years at Axis Bank, following key corporate stints at InCred Financial Services, HDFC Bank, T.I.M.E., and Genomtech Bio.
Key Highlights
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Executive Promotion: Raj Heda elevated to General Manager – Brand & Communications, Marketing at Vodafone Idea (Vi).
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Base Relocation: Transitions from his previous AGM role in Pune to assume his new leadership mandate in Mumbai.
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Banking & Marketing Background: Extensive background spanning brand management across major financial and corporate institutions, including Axis Bank and HDFC Bank.
