Best Power Equipments (BPE) has reappointed Apoorva Nanda to the key leadership role of Associate Vice President – Head of Marketing & International Marketing.
- Role & Focus: In her new, elevated capacity, Ms. Nanda will be responsible for spearheading strategic marketing initiatives across both domestic and international markets, with a focus on brand growth, global visibility, and customer engagement.
- Experience: A marketing professional with over a decade of experience, Apoorva has previously held leadership and execution roles at companies including KNAM Group, Crompton Greaves Consumer Electricals, and Ektra by Superware India. She also has entrepreneurial experience.
- Prior Association: This marks her return to BPE, where she previously served as Senior Marketing Manager and led successful brand awareness and digital engagement campaigns.
- Qualifications: She holds a Master’s degree in Marketing Management and brings expertise in brand strategy, integrated marketing, and performance-led campaigns across B2B and B2C domains.
