MUMBAI (Feb 16, 2026) — FMCG major Marico has appointed Ankit Porwal as the CEO – Beauty & Styling, Digital Business. The announcement, made via the company’s official LinkedIn page, marks a pivotal move in the “Marico 3.0” strategy to build a consumer-first, digitally-driven portfolio.
A Beauty Industry Veteran
Porwal joins Marico following an impressive 13-year tenure at L’Oréal, where he developed a deep mastery of the global beauty landscape:
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Previous Role: Most recently served as Regional Director/GM for E-commerce & Marketing Transformation across the SAPMENA (South Asia Pacific, Middle East, and North Africa) region.
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Core Expertise: His background spans high-level e-commerce strategy, digital transformation, and brand innovation across multiple divisions.
Strategic Mandate
At Marico, Porwal will lead the next phase of growth for the company’s digital-first brands. His appointment is intended to:
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Strengthen Digital Presence: Enhance the “Marico 3.0” journey by scaling digital-led businesses.
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Drive Innovation: Leverage his global experience to introduce market-disrupting beauty and styling products.
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Harness E-commerce: Optimize digital sales channels to meet the evolving needs of tech-savvy consumers.
Leadership Perspective
Marico described the appointment as a “step forward” in its mission to transition into a more agile, digitally-centric organization, citing Porwal’s track record in marketing transformation as a key asset.
