NEW DELHI – Shanu Singh, a veteran marketing leader, has resigned from her position as Director – The Economic Times Brand at Bennett, Coleman & Co. Ltd. (BCCL), according to industry sources.
Singh joined the media giant in July 2025, where she was tasked with spearheading brand strategy and integrated marketing for The Economic Times across its diverse platforms. Her tenure was marked by efforts to sharpen the flagship business daily’s market positioning and drive deeper engagement with both audiences and advertisers.
Professional Background
With nearly 20 years of experience in high-stakes marketing, Singh’s career spans the media and financial services sectors:
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BCCL (2025–2026): Led brand strategy for the country’s leading business publication.
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ASK Asset & Wealth Management: Served as Chief Marketing Officer for the Blackstone-backed firm.
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Banking Sector: Held various leadership roles at Standard Chartered Bank and Kotak Mahindra Bank.
Executive Summary
| Detail | Information |
| Executive | Shanu Singh |
| Role Leaving | Director – The Economic Times Brand (BCCL) |
| Previous Role | CMO, ASK Asset & Wealth Management |
| Experience | ~20 Years |
What’s Next? While Singh has officially moved on from her role at BCCL, her next professional destination has not yet been disclosed.
