Zurich Kotak General Insurance Company (India) Limited has appointed Surabhi Kanjilal as its new Chief Marketing Officer, marking a strategic step to strengthen the company’s marketing, branding, and customer engagement in the Indian market.
With over 16 years of diverse industry experience, Surabhi brings deep expertise in marketing, brand building, growth strategy, customer experience, and corporate communications. She previously served as Head – Marketing & Retail PMO at Reliance General Insurance for more than six years and has held key roles at Reliance Health, Ola TFS, Apollo Munich Health Insurance, and Mullen Lintas, where she consistently drove impactful marketing campaigns and business growth.
Commenting on the appointment, Alok Agarwal, Managing Director & CEO of Zurich Kotak General Insurance, said:
“We have entered a new phase of growth, and I am happy that Surabhi is going to be a part of this journey. The wealth of experience and expertise that she brings is invaluable for us. I look forward to partnering with her to create a positive impact in terms of innovation, customer-centricity, and further strengthening our market position.”
In her new role, Surabhi will oversee the company’s marketing and PR strategy, brand development, and digital initiatives, with a focus on innovation, customer-first engagement, and enhancing Zurich Kotak General Insurance’s presence in India.