LOUISVILLE / GLOBAL — Quick-service restaurant giant KFC Global has appointed Amy Ellis Durini as its new Global Chief Brand Officer, effective November 1, 2026.
Durini transitions from her role as Chief Marketing and Strategy Officer at Taco Bell International, bringing extensive brand strategy and operational experience within the Yum! Brands ecosystem back to KFC. In her new capacity, she will report directly to Scott Mezvinsky, CEO of KFC Global.
Executive Induction & Strategic Matrix
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Executive Appointee: Amy Ellis Durini.
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New Role: Global Chief Brand Officer, KFC Global.
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Reporting Line: Scott Mezvinsky, Chief Executive Officer (CEO), KFC Global.
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Effective Date: November 1, 2026.
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Functional Portfolio: Direct responsibility over KFC’s global brand strategy, brand marketing, customer loyalty programs, and retail experience.
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Prior Background: Chief Marketing and Strategy Officer at Taco Bell International (joined 2021); previously served in executive marketing roles within KFC Global, Latin America, and the Caribbean.
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Strategic Relevance: Consolidates global brand management and loyalty systems under proven Yum! Brands leadership to drive cross-market retail alignment and brand equity.

