NEW DELHI — Integrated agency Brand Catapult has elevated senior communications strategist Ria Kapoor to Director of PR and Communications.
Kapoor, who brings over ten years of industry expertise, will lead the agency’s PR vertical. Her responsibilities include driving media relations, crisis management, reputation strategy, and high-impact influencer and celebrity partnerships.
Key Takeaways
-
Leadership Growth: Moves into senior leadership to spearhead agency-wide communications initiatives and expand client business alongside Founder Dhruv Goel.
-
Diverse Brand Portfolio: Previously managed multi-sector communication strategies for major clients such as Mahindra Group, Steve Madden, Radisson Hotels, and Giani Ice Cream.
-
Modern PR Mandate: Emphasizes building brand narratives rooted in relevance, trust, and cultural relevance to drive long-term commercial impact.

