SYDNEY — Omnicom Media Australia has named media and martech executive Tom Kirkham as its new Chief Solutions Officer, securing key leadership talent from rival holding group WPP Media.
Kirkham transitions from WPP Media Australia & New Zealand, where he served as General Manager – Partnerships, Data & Platforms, overseeing data strategies, technology integration, and cross-functional product innovation. The move marks a return to the Omnicom ecosystem for Kirkham, who previously spent over five years at OMD Australia in high-level leadership roles, including Head of Transformation (Sydney) and National Technology Director, driving digital consulting for major brands such as McDonald’s, Telstra, Suncorp, and the NSW Government.
In his new role at Omnicom Media Australia, Kirkham will lead the development and delivery of advanced data, technology, and client-centric solutions across the agency group’s regional client portfolio.
Core Takeaways
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Appointee: Tom Kirkham.
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New Role: Chief Solutions Officer, Omnicom Media Australia.
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Previous Assignment: General Manager – Partnerships, Data & Platforms at WPP Media Australia & New Zealand.
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Career Background: Former Head of Transformation and National Technology Director at OMD Australia; early career roles at OMD UK and Warner Bros. Entertainment in London.
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Strategic Focus: Drive group-wide data and tech solution architecture, advance digital maturity frameworks, and foster client-partner innovation.
