NEW DELHI — Female hygiene and personal care brand Sirona has appointed industry veteran Nidhi Vohra as its Chief Business Officer (CBO).
Vohra, who has already been serving in the leadership role for the past two months, brings more than two decades of executive experience across the fast-moving consumer goods (FMCG), beauty, and personal care sectors.
Executive Profile & Strategic Leadership
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Appointee: Nidhi Vohra
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New Designation: Chief Business Officer (CBO)
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Company: Sirona
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Professional Experience: Over 20 years of brand-building and commercial leadership across leading FMCG and retail enterprises.
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Prior Career Track: Key roles at major companies including Dabur, Colorbar, BigBasket, Vega, Avon, and Aditya Birla Fashion.
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Strategic Focus: Driving business growth, scaling brand operations, and leading commercial strategy for Sirona’s hygiene and personal care portfolio.
