NEW DELHI — Times of India Digital (TOI Digital) has appointed broadcast journalism veteran Meghna Deka as National Editor and Head of Video Strategy, signaling a major strategic push to expand its digital video presence and multi-channel ecosystem.
In her new role, Deka will report directly to Aditi Prasad, Executive Editor – Video at TOI Digital.
Executive Mandate & Growth Focus
Deka will spearhead the editorial strategy, growth, and production of TOI Digital’s core video operations while driving format innovation across specialized digital channels:
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Core Portfolio Oversight: Managing and scaling the existing Times of India video architecture across digital platforms.
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Specialized YouTube Expansion: Directing targeted content strategies to build distinct video destinations for Times Axis, TOI Bharat, and Defence HQ.
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Cross-Functional Collaboration: Partnering with editorial and commercial teams to launch original digital franchises, interactive formats, and targeted audience engagement streams.
Career Profile & Background
Bringing over 22 years of broadcast journalism experience to TOI Digital, Deka’s extensive newsroom leadership background includes:
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Times Now: Served as Editor-Output for eight years, leading channel strategy while anchoring flagship primetime shows including Decoding Now with Meghna Deka and Setting the Agenda.
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Broadcast Legacy: Held senior editorial and anchoring roles across major national news networks, including CNN-News18, India Today, NewsX, and NDTV.
Leadership Perspectives
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Aditi Prasad, Executive Editor – Video, TOI Digital: Highlighted that video has become central to news discovery, emphasizing that Deka’s primetime experience will help transition TOI’s digital assets from standalone video production into distinct, authoritative video brands.
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Meghna Deka, Incoming National Editor & Head of Video Strategy: Stated that the future of digital news video will be driven by distinctive, high-retention formats rather than sheer volume, leveraging the reach and credibility of the Times of India group to scale existing and new digital properties.
