NOIDA — Media conglomerate ABP Network has appointed Pankajj Rai as its Digital Revenue Head. He joins the group from Huella, where he previously served as Senior Vice President for Ad Sales (India).
Rai brings over two decades of commercial leadership across television broadcasting, digital advertising, Connected TV (CTV), and gaming platforms to drive monetisation and revenue growth across ABP’s digital portfolio.
Key Takeaways
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Newly Appointed Executive: Pankajj Rai.
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New Designation: Digital Revenue Head.
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Corporate Entity: ABP (ABP Network).
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Immediate Past Role: Senior Vice President – Ad Sales (India) at Huella (overseeing CTV, creative ad solutions, NEXad, NewsroomAI, and AIgnite).
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Previous Leadership Track Record:
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Publive: Chief Business Officer.
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Zee Media Corporation: Business Head – WION & Zee Business (managed P&L, strategy, sales, product, and marketing).
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The Q / The Qyou Network: National Head – The Q & Gaming Solutions and Branch Head.
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Zee Entertainment Enterprises: Spent over 13 years leading regional ad sales across Zee TV, Zee Cinema, Zee Bollywood, &pictures, Zee Action, and Zee Classic.
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Early Career: Stints at Mid-Day and People Interactive.
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