MUMBAI — Consumer goods giant Procter & Gamble (P&G) has appointed Rebekah Allison as Senior Brand Communications Lead, effective October 2026.
Allison brings over 13 years of cross-sector communications experience spanning Fast-Moving Consumer Goods (FMCG), retail, lifestyle, and technology. Her core expertise encompasses brand strategy, public relations, influencer marketing, and integrated corporate communications. Prior to joining P&G, she held strategic and communications roles at Diageo, One Green Bean, and Herd MSL, leading campaigns for global brands including Nike, Airbnb, Amazon, Coca-Cola, and The Body Shop.
Her appointment reinforces P&G’s brand narrative strategy, media relations framework, and consumer engagement campaigns across key product categories.
