MUMBAI — Consumer enterprise Pronto has expanded its executive leadership team with the appointment of Prashant Halbe as Head of Brand, effective immediately.
Halbe transitions to the corporate brand strategy role directly from agency 82.5 India, where he most recently served as Chief Strategy Officer, bringing extensive agency-side and corporate leadership experience spanning brand architecture, consumer insights, and creative design.
Executive Profile & Career Highlights
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Appointee Credentials: Prashant Halbe, an industry strategist with nearly two decades of combined experience across corporate, creative, and consulting domains.
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Prior Leadership Roles: Served as Chief Strategy Officer at 82.5 India; spent nearly five years at Snap Inc., eight years at Ogilvy, and four years at EY.
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Designated Role: Head of Brand.
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Corporate Entity: Pronto.
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Strategic Imperative: Directs overall brand strategy, creative output, brand design architecture, and consumer engagement campaigns across market segments.
