NEW DELHI — Abhik Chanda, the National Head of Agency Relations at IndiaDotcom Digital (formerly Zee Digital), has stepped down from his position. Chanda, who joined the digital arm in September 2022, was a key figure in driving strategic partnerships and revenue growth for the platform.
A Legacy in Media Investment
With over two decades of experience, Chanda is recognized as a veteran in media buying and investment strategy. His tenure at IndiaDotcom was marked by a focus on:
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Strategic Alliances: Building robust partnerships with major advertising agencies.
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Revenue Strategy: Driving business development and ROI-focused mandates in an evolving digital landscape.
Career Highlights
Prior to his stint at IndiaDotcom Digital, Chanda held several high-profile leadership roles:
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MediaCom: Served as General Manager and North Head of Trading, where he oversaw investment strategy for major Delhi-based clients.
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GroupM & Maxus India: Managed media portfolios for marquee brands including Airtel, Hero MotoCorp, and Nokia.
His departure comes at a time of significant transition for IndiaDotcom Digital as it continues to consolidate its market position. While Chanda has not yet announced his next venture, his exit marks the conclusion of a successful three-year chapter with the media giant.
