NEW YORK / DUBLIN — Professional services and technology major Accenture (NYSE: ACN) has appointed technology marketing executive Emma Chalwin as its Chief Marketing Officer, filling a vacant post left open since December 2025.
Chalwin succeeds Jill Kramer, who departed Accenture after a decade-long tenure—including four years as CMO—to join Mastercard as Chief Marketing and Communications Officer. During the nine-month transition period, Nick Law, Creative Strategy and Experience Lead at Accenture Song, oversaw the corporate marketing function.
Chalwin’s appointment aligns with Accenture’s focus on placing Artificial Intelligence (AI) and enterprise digital transformation at the core of its global growth narrative and brand equity building.
Executive Transition & Global Marketing Leadership Matrix
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Hiring Corporate Entity: Accenture plc (NYSE: ACN).
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Outgoing Executive: Jill Kramer (Departed December 2025 to join Mastercard).
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Incoming Executive: Emma Chalwin (Effective September 2026).
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Interim Leadership: Nick Law (Creative Strategy & Experience Lead, Accenture Song).
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Reporting Architecture: Reports to Julie Sweet (Chair & CEO, Accenture).
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Executive Career Trajectory & Prior Roles:
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Workday: Chief Marketing Officer (led global marketing strategy and enterprise AI positioning).
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Salesforce: Executive Vice President, Global Field Marketing (progressed through senior marketing roles in London and San Francisco).
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Adobe: Director of Brand Marketing (Europe, Middle East, and Africa – EMEA).
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Prior Engagements: Strategic marketing roles at McAfee and Macrovision.
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Corporate Brand Context:
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Accenture’s global brand valuation reached $20.9 billion, earning placement in Interbrand’s Best Global Brands ranking in 2025.
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Strategic Mandate: Elevate Accenture’s global brand architecture, translate generative AI capabilities into client-facing value propositions, and drive enterprise growth marketing across global operating units.
