SINGAPORE — Tech major Google has appointed Sapna Chadha as Vice President, Asia Pacific Ads Go-To-Market Strategy & Operations, repositioning one of its senior regional executives to lead commercial advertising strategy across the broader APAC footprint.
Chadha transitions into the new portfolio after serving nearly four years as Vice President, Southeast Asia and South Asia Frontier at Google Asia Pacific.
Key Mandate & Leadership Vision
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Strategic Focus: In her expanded regional role, Chadha will oversee commercial strategy, scaling operations, and driving revenue frameworks across Asia-Pacific markets, with an emphasis on commercializing Google’s artificial intelligence capabilities for enterprise clients.
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Commercial Vision: Commenting on her transition, Chadha highlighted that her primary objective will be “building the scalable engine that turns AI capability into real-world leadership,” positioning APAC businesses to drive global digital transformation.
Corporate Background & Track Record
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12-Year Tenure at Google: Chadha joined Google in 2014 as Head of SMB Marketing — India and subsequently advanced through multiple senior leadership roles across regional commercial and marketing operations.
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Financial Services Expertise: Prior to joining Google, Chadha spent nearly a decade in global financial services, holding senior management roles at American Express.
