MUMBAI — Executive marketing professional Dwijendra Parashar has been appointed as the Senior Director of Marketing – Sports at JioStar. Parashar announced his transition via LinkedIn, confirming his return to the sports and media sector.
Career Profile & Background
Parashar brings extensive leadership experience across consumer goods, media, and sports franchises:
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Tata Consumer Products: Served in a senior marketing capacity prior to joining JioStar.
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Rajasthan Royals: Held the role of Head of Marketing for nearly two years, leading brand strategy and fan engagement initiatives for the IPL franchise.
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Prior Experience: Built early brand and marketing expertise across major corporate organizations, including The Walt Disney Company, Pidilite Industries, and Samsung Electronics.
